Released on: August 4, 2008, 2:38 pm

Press Release Author: PUDGIN

Industry: International Trade

Press Release Summary: With Pudgin.com's reverse auction and Group Buying, buyers
get the best deals by influencing price and quantity-while sellers get fast access
to real customers. And it all happens within 72 hours.

Press Release Body: Internet purchasing is nothing new in the B2B world. But the
recent marketplace site Pudgin.com has added what was missing: responsive
interactions between buyer and seller that match real-world trading.

"It's a new concept that makes Pudgin.com ultra-dynamic, beyond being just a
marketplace portal" said Business Development Manager Stéphane Denoux "What's
different is that buyers can influence the price, and small and medium-size
businesses can join together to make group purchases."

"As a result, buyers get the best possible deal, and sellers can unload their
surplus rapidly," Denoux asserted. The trade cycle on Pudgin.com is 72 hours, giving
participants rapid access to suppliers and prospects.

Pudgin.com was designed to enable buyers and sellers to influence each others'
offers. With the site's reverse auction feature, sellers can modify their unit price
to remain the best seller, helping ensure a sale. When the 72-hour time limit on a
trade lead expires, the seller who proposed the lowest price gets the leads.

Buyers can use the Group Buying feature for greater savings by adding their
requested quantity to one or more existing trade leads. This, together with the
reverse auction feature, allows buyers to influence price and quantity-just like in
real-world transactions.

"Both buyers and sellers receive responses to their trade leads within just 72
hours," said Denoux. "That means everyone saves time while making viable contacts
that end in transactions."

Pudgin.com's buying cycle is operational between 8 a.m. and 12 a.m. GMT/UTC, Monday
to Friday. Once the trade lead expires, the interested parties receive an email
alert and have 48 hours to confirm their engagement.

Two pages on the site clearly describe the selling and buying process. Pudgin.com
also keeps members informed about business opportunities without flooding their
in-boxes. After selecting categories of interest in their membership area, members
receive one email a day listing trade leads that interest them.


Web Site: http://www.pudgin.com

Contact Details: Pudgin Sarl (CH-660-.3005007-8)
Rue de Chantepoulet 19
Case postale 1851
1211 GENEVE 1
SWITZERLAND